SCMP Group Strengthens Executive Bench With Key Hires

Hong Kong, October 5, 2009 – The SCMP Group, publisher of the South China Morning Post, has recently made several key hires of top executives to lead the Group’s ongoing efforts to drive strategic growth.

Reporting directly to Ms. Kuok Hui Kwong, Managing Director and Chief Executive Officer of SCMP Group, the new appointments signal a strong commitment to applying top talent to drive SCMP Group business in Hong Kong and internationally.

"Strong executive leadership is an essential foundation as we continue building a leading media company." said Ms. Kuok. "We now have a very strong team to help best take advantage of the many opportunities presented in the dynamic media industry."

The following appointments are effective immediately:

Mr. Eric Levin
Chief Financial Officer

Eric Levin is responsible for managing all corporate financials for SCMP Group, in addition to providing executive leadership for information technology, corporate administration and content resources functions. Prior to this appointment, Levin was the CEO and founder of City On Demand, a media company that operates local cable channels and internet video sites in the United States. He previously held senior management roles including CFO at Home Box Office in the US. Levin replaces Ponch Poon who decided to leave the company to pursue other career interests.

Mrs. Dora Poon
Director, Human Resources

Dora Poon is responsible for the full spectrum of human resources functions including staff, compensation and benefits, training and development, performance management and employee relations. Poon was formerly Group Human Resources Director at various businesses of the Hutchison Whampoa Group including corporate headquarters, retail, hotel, telecommunications, and manufacturing.

Ms. Huijin Kong
Director, Corporate Development

In this newly created position, Huijin Kong is responsible for shaping and executing cross-business and cross-functional efforts to support the SCMP Group’s growth and transformation. Kong was formerly with McKinsey & Company in the United States and China. She served leading financial institutions in the US, PRC, and India on strategy, organizational change, and leadership development.

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About South China Morning Post

SCMP Group Limited (SEHK: 583) is a leading newspaper and magazine publishers in Asia. Its flagship publication, South China Morning Post is Hong Kong’s premier English language newspaper and has the city’s most affluent and influential readership. First published in 1903, the newspaper has developed an enviable reputation for authoritative, influential and independent reporting on Hong Kong, China and the rest of Asia. Its online platform, scmp.com, reaches a global audience of China watchers with daily breaking news, multimedia articles and interactive forums. Striving to maintain the highest standards among the world’s quality newspapers, the South China Morning Post receives constant international recognition. It received 46 awards in 2008 for excellence in editorial, marketing and technical capability. Most recently, the South China Morning Post received 12 awards at the 2009 Society for Publisher’s in Asia (SOPA) editorial excellence awards, more than any other media company. Other publication titles of the Group include the Sunday Morning Post, the Chinese editions of Cosmopolitan, Harper’s Bazaar and CosmoGirl! magazines.

For media enquiry, please contact:

Earl Lui
Manager, Brand Marketing
Tel: (852) 2680 8121
Fax: (852) 2680 8158
Email: earl.lui@scmp.com