HONG KONG, 20 February 2020 – Operation Santa Claus (OSC) continued to make a difference in Hong Kong with its 2019 campaign ‘From Hong Kong with Love’ raising more than HK$15.2 million in donations, providing hope and a bright spark in the new year despite such difficult times.
Aimed at sharing the gift of hope and kindness to brighten the lives of the needy, the annual fundraising campaign coordinated community-wide charity events that supported 13 beneficiaries which continue to contribute to causes that serve children and youth, as well as individuals with physical and mental disabilities.
OSC, which is jointly organised by Radio Television Hong Kong (RTHK) Radio 3 and the South China Morning Post (SCMP), also celebrated the successful campaign by announcing four awards to noteworthy schools and corporations for their fundraising efforts. They are:
● Top Corporate Fundraiser – Morgan Stanley
● Most Creative Corporate Fundraiser – Hong Kong Sanatorium & Hospital
● Top School Fundraiser – Discovery Mind Educational Organisation
● Most Creative School Fundraiser – Shung Tak Catholic English College
This year’s campaign also welcomed new donors including Hong Kong Exchanges and Clearing Limited, Hong Kong Disneyland, the Consulate General of Sweden and ESF Shatin Junior School, contributing to support OSC’s cause. OSC also benefited from the support of its two high-profile ambassadors in Olympic swimmer Stephanie AU and local celebrity Pakho CHAU, who visited Hong Kong Disneyland to promote sales of its charity postcards, as well as the Hong Kong Sanatorium & Hospital to participate at its fundraising carnival.
“I couldn’t be prouder of our wonderful community and my colleagues and friends at RTHK and the SCMP for the amazing results they have achieved in three short, difficult months. As you’re just about to find out Hong Kong’s spirit is as strong as ever.” said LEUNG Ka-wing, Director of Broadcasting, RTHK.
Said Gary LIU, SCMP CEO, “I am incredibly proud of what we’ve accomplished together. It gives Mr LEUNG and I great pleasure to announce that we have exceeded our donations target in support of our 13 beneficiaries, whose work is vital to Hong Kong and deserve our attention and contribution. We look forward to many more years of serving our community through OSC – together, we will elevate this city and make a lasting difference.”
About Operation Santa Claus
Operation Santa Claus (OSC) is one of Hong Kong’s most beloved charity efforts. Established in 1988, OSC aims to connect the local community with charities and is jointly organised by Radio Television Hong Kong (RTHK) and the South China Morning Post (SCMP), two of the city’s most respected media organisations. OSC is one of Hong Kong’s biggest annual fundraising campaigns and has raised about HK$300 million and has brought goodwill to over 280 charities in the past 31 years. For more information about the OSC campaign, please visit OSC websites rthk.hk/osc2019 and osc.scmp.com.
For further information please contact: pr@scmp.com
OSC 2019 Beneficiaries and Projects
This year, 13 charities in three distinct areas have been selected to receive OSC donations:
Beneficiaries |
Project Title or Details |
Hong Kong Paediatric Rheumatism Association |
Fledgling for Rheumatic Children |
InspiringHK Sports Foundation |
ZoomIN Sports! Photo Empowerment Contest |
Junior Achievement Hong Kong |
JA Be My Own Boss Family |
PathFinders |
A Child’s Journey with PathFinders |
The Hub Hong Kong |
Project T |
Charles K. Kao Foundation for Alzheimer’s Disease |
Support on cognitive training and daycare service for dementia patients |
ChickenSoup Foundation |
Project Super Senior |
Hong Kong Women Workers’ Association |
Triple UP: upcycling, upgrade, upholding |
Project Space |
Home Improvement 2019 |
Home of Loving Faithfulness |
Provide life-long special care and attention to those who need constant monitoring |
Mental Health Foundation |
Night to Light Programme for young adults |
Mind Mental Health Hong Kong |
Coolminds for youngsters |
Rolling Books & Audio Description Association Hong Kong |
Multi-sensory Reading Experience through Image, Sound and Touch |