Marketing Manager - Enterprise Subscriptions & Partnerships
Job Responsibilities

  • Collaborate closely with the Sales, Events, Data and Editorial team to formulate youth strategies to contribute towards brand growth and develop educational product and services for the primary and secondary school sectors
  • Plan and manage student events to strengthen engagement with company’s key stakeholders, including students, educators and parents
  • Liaise with internal sales team and external business partners from conceptualising to implementing youth initiatives to enhance brand visibility and achieve business revenue
  • Develop digital marketing campaign (including KOL marketing) integrated with brand plans, digital media mix based on insights and benchmark industry best practices
  • Develop marketing and PR messaging that drives impact. This includes speech-writing, promotion pitch, as well as developing briefing documents for editorial or senior management
  • Work closely with the design team to develop creative visuals and communications for promotion material including digital and print format

 

Job Requirements

  • University graduates, preferably in disciplines of marketing, event management or marketing communications
  • With at least 5+ years of solid experience in event and marketing communications 
  • Strategic and detail-minded, dedicated team player with passionate attitude
  • Fluent English and Cantonese, with effective communication and presentation skills
  • Ability to handle multiple tasks and prioritise among assignments to meet tight deadlines, willing to work long hours during event season and to function effectively and efficiently under pressure
  • Candidates with less experience will be considered for the Assistant Marketing Manager

Work location will be at Causeway Bay office.

 

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Marketing Manager - Enterprise Subscriptions & Partnerships
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